Concepts
Concepts
Our concepts explore different industries, visual styles and ways to use a website. We use them to test ideas and techniques, show our range and help you picture what could work for your business.
Independent design studies, not commissioned client projects.
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Brows and lips, drawn first.
Petalline · Permanent makeup studio · Independent concept
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Move well again, for good
Kern Fysio · Physiotherapy practice · Independent concept
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Say cheese. Or don’t.
Holm Studio · Photography studio · Independent concept
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Strip it. Build it.
Brandt · Renovation company · Independent concept
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strength, balance, lightness.
Halden Pilates · Pilates studio · Independent concept
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Estate agents for Utrecht’s older neighbourhoods
Hallway · Estate agency · Independent concept
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The Hoodie No. 1
Overdye · Clothing label · Independent concept
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Houses and small buildings for the Varen coast.
Datum Nine · Architecture studio · Independent concept
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Stoneware made in Utrecht
Tafelton · Homeware shop · Independent concept
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Wedding gowns, drawn for you
Voile · Bridal atelier · Independent concept
About the concepts
Are these client projects?
No. These are independent studies created to explore design and website ideas. They are not evidence of a client commission or business results. Our client work is on the client work page.
Why create concepts?
They let us explore how different businesses could present their work and guide customers. You can judge a wider range of styles than our client projects alone show.
Could one be a starting point for my website?
Yes, as a visual direction. We would adapt the structure, content and functions to your business, rather than treat the concept as a finished website for you. Website packages start at €990 for one page and €1,490 for up to five pages; see the pricing page.
How do you choose what goes into a concept?
We study the industry and what a visitor needs to understand before enquiring, booking or buying. That gives the design a practical purpose as well as a visual direction.
A direction of your own
Tell us what you like and what your business needs. Your preview should reflect you, not another business.
Request a preview